One big ethical question looms over all the excitement about the potential of big data: how do we maintain privacy while gleaning insight from all of this collected information? Marie Wallace offers some fresh thinking on the topic. One of the ideas she shares is to encourage transparency…to have retailers share some of the assumptions they’re making about us – as they’re advertising to us.
Recorded at the Privacy Laws & Business 24th Annual International Conference: Aligning privacy accountability with your business strategy – 11 – 13 July, Cambridge, UK
Speaking at the Hope X conference taking place in New York this weekend, NSA whistleblower Edward Snowden put out a call for developers to build systems that protect privacy and constitutional rights by design. He also revealed his own intention to work on developing privacy protecting technology.
It has been almost 20 years since I developed the concept of Privacy by Design (PbD). Reflecting on the widespread acceptance it currently enjoys within the public and private sectors, as well as its endorsement by the International Association of Data Protection Authorities and Privacy Commissioners, the U.S. Federal Trade Commission, the European Union and privacy professionals, is particularly gratifying.