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Source: GPS by Design

Privacy by Design: Principle 2 – Privacy as the default setting

We can all be certain of one thing — the default rules! Privacy by Design seeks to deliver the maximum degree of privacy by ensuring that personal data are automatically protected in any given IT system or business practice, as the default. If an individual does nothing, their privacy still remains intact. No action is required on the part of the individual in order to protect their privacy — it is already built into the system, by default.

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